Sora96 17,256 Posted July 23, 2012 The advert will be familiar to anyone who has watched a DVD over the past half decade - the "you wouldn't steal a handbag... you wouldn't steal a car" music has rung out to those who didn't steal copyrighted material. This advert now has a new twist, aside from the dubious analogy of comparing mugging to copying a file - the song used in the advert was itself in fact stolen. In an interview with Torrenfreak Dutch Musician Melchior Rietveldt explained was asked in 2006 to whip some background music "to be used exclusively at a local film festival". The jingle he made of course wound up said advert, which then became a staple of pretty much every un-pirated DVD ever made at the behest of the anti-piracy MPAA. This all happened without the musician ever receiving addional payment. To be fair the criminal here is not likely to be the MPAA (Motion Picture Association of America), as they appear to have purchased the advert lock-stock from elsewhere - it does appear however the makers may not have had permission to use the music. When he noticed his music popping up everywhere (first hearing it in a Harry Potter DVD) Mr Rietveldt went to royalty agency Buma/Stemra, who made a € 15,000 ($AU 17,500) advance and then appear to have completely dropped the ball. Only when Mr Rietveldt took legal action did Buma/Stemra pay a further € 31,000 ($AU 36,000), before the artist was finally awarded an addtional € 60,000 ($70,000) by the courts. As well as showing a lack of scruples on the part of the advert's creators, this ruling highlights some of the challenges that artists face - the total $AU 124,000 paid to the artist certainly appears to pale in compaison to the widespread international usage of his song. Source 1 Kinode reacted to this Quote Share this post Link to post Share on other sites
Rob 5,571 Posted July 23, 2012 This looks like something a bot would post Interesting. Can't wait to see this unfold. Quote Share this post Link to post Share on other sites
Spectrum of Life 188 Posted July 23, 2012 YOU'VE SAID TOO MUCH. Quote Share this post Link to post Share on other sites
Kinode 3,056 Posted July 23, 2012 I don't know how to feel about this lol can someone post that jingle Quote Share this post Link to post Share on other sites
Aqua7KH 5,395 Posted July 23, 2012 Wow. How about them apples. Quote Share this post Link to post Share on other sites
SquareSora 133 Posted July 23, 2012 Well thats technology for ya Quote Share this post Link to post Share on other sites
Peppeii 0 Posted August 3, 2012 The was story was nicely paced too. It didn't go by too fast and it never seemed too long when you want to get all of the treasures.http://www.asicsausonline.com/ Quote Share this post Link to post Share on other sites
